Disney + Hotstar don Yawo Wasannin Cricket na ICC kyauta akan Na'urorin Waya a Indiya

Hotstar na Walt Disney Co's Hotstar zai ba da damar yawo ga gasar kurket a Indiya akan na'urorin hannu, biyo bayan nasarar da kishiyar JioCinema ta samu na tattara miliyoyin masu kallo da irin wannan dabarar a cikin cricket-mahaukacin al'umma. Hotstar ya ce a ranar Juma'a zai ba da gasar cin kofin Asiya da na cin kofin duniya na maza na ICC ba tare da tsada ba ga masu amfani. JioCinema ya ba da kyautar talabijin ta gasar Premier ta Indiya (IPL), ɗaya daga cikin mafi kyawun kayan wasanni na shekara-shekara a duniya, bayan da ta sami haƙƙin intanet daga Hotstar.

Kamfanonin watsa shirye-shiryen hadin gwiwar masana'antu Reliance Industries sun ce sun yi rikodin rikodin dijital biliyan 13 a cikin makonni biyar na farkon gasar, tare da kowane mai kallo yana kashe sa'a guda akan matsakaicin wasa. Kamfanin bincike CLSA ya kiyasta tushen masu biyan kuɗin Hotstar ya ragu da kusan masu amfani da miliyan 5 bayan ya rasa haƙƙin IPL.

Yayin da JioCinema ke shirin fara cajin masu amfani da abun ciki, shugabanninta sun ce za a ci gaba da bayar da kwararar IPL ba tare da tsada ba. Cricket shine wasan da ya fi shahara a duniya mafi yawan al'umma, inda mafi yawan amfani da na'urorin zamani ke tafiyar da su ta hanyar wayoyin hannu masu amfani da kusan miliyan 700.

"Idan aka ci gaba da dogon lokaci, hadayun cricket na kyauta na iya haɓaka asara ga dandamali masu yawo ko haifar da haɓakawa, saboda yawancin dandamali ba za su iya rayuwa tare da ƙarancin kuɗin shiga kowane mai amfani ba," in ji Elara Capital Analy Karan Taurani. Tare da tsadar abun ciki da kuma gasa mai ƙarfi a cikin tallace-tallace na dijital, freemium - samfurin kuɗin shiga mai haɗaka wanda ya dogara da kuɗaɗen biyan kuɗi da tallace-tallacen talla - ita ce hanya mafi kyau don zuwa dandamalin tururi a Indiya, in ji Taurani. 

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